10 ways for brands to succeed in 2009

2008 November 28

My 10 pence:

1. Stand for something bigger than your day-to-day business

2. Be nice

3. Respect the power of good design

4. Nurture what you’re best at…

5. …but experiment lots too

6. Weave a compelling story

7. Nudge, don’t force

8. Love your fans

9. Build recombinance into what you do

10. Have fun

6 Responses leave one →
  1. 2008 December 1

    Nicely pieced together, Nick! Very helpful.

  2. 2008 December 1
    nickfell permalink

    Cheers mate!

  3. 2008 December 8

    Ditto to the above, smart and welll-linked. Great stuff. Ta.

  4. 2008 December 9
    nickfell permalink

    Cheers Matt, much appreciated.

  5. 2008 December 18

    so spot on. It’s all about having gentle conversations with your consumers and finding your purpose in their lives rather than a hard sell

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